Our #1 fear: Withering under scrutiny.
photo of Jerry Seinfeld

Jerry Seinfeld was wrong when he claimed public speaking is our #1 fear. I’m pretty sure we’re more afraid of having our decisions scrutinized. Adding to the fun, now algorithmic decisions are under pressure too. It is rather painful to have decisions second-guessed before the numbers come in, and even worse if things go pear-shaped. […]

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Don’t build a data department store.
shopper looking thru department store merchandise

To paraphrase Raymond Chandler, too many projects deliver department store data: The most of everything but the best of nothing. Enterprise AI and analytics developers must avoid the mistake of underserving people by overengineering solutions. Designers and decision makers need straightforward tools to make them better, to save time and facilitate their best work. They […]

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Everyone’s decision process, C-Suite judgment, and the Golden Gut.

1. SPOTLIGHT: MCDA, a decision process for everyone. ‘Multiple criteria decision analysis’ is a crummy name for a great concept (aren’t all big decisions analyzed using multiple criteria?). MCDA means assessing alternatives while simultaneously considering several objectives. It’s a useful way to look at difficult choices in healthcare, oil production, or real estate. But oftentimes, […]

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