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DECIDING blog

About Us

The Deciding Project is produced by decision scientists, artists, comedians, educators, marketers, and software developers. We’re obsessed with our dogs.
Tracy Allison Altman is Chief Instigator.
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Who, What, Why?

Show how you nurture deciding without sucking the fun out of it. Together let’s create experiential marketing & learning events.
We build deciding projects for tech vendors & integrators with AI, BI, or analytics products. Reach out: friends@decidingproject.com
Build trust in your algorithms and UX. Show people new ways of deciding. Grow customer lifetime value (a/k/a make more money).
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